When it came time to stage a mass vaccination site for COVID-19 in the Green Bay community, Bellin Health knew it was important to go big—really big.
So Bellin partnered with the Green Bay Packers and Brown County Public Health to create a COVID-19 vaccination site at the home of the Packers, Lambeau Field. Mirroring the nationwide trend of staging vaccination sites in sports stadiums, the community site opened March 17 in the Lambeau Field Atrium. It changed locations to offer vaccines with a view of the field in May and wrapped up operations June 30 after administering a total of 46,593 vaccine doses over the course of 106 days.
“Our Lambeau Field vaccination site was a true community effort to get shots in arms, and we couldn’t have asked for better partners in that endeavor,” said Bellin Health President & CEO Chris Woleske. “The Lambeau site is well-known, centrally located, and certainly a draw for individuals from our community and beyond. What’s more, we made equitable access the centerpiece of our efforts at Lambeau, a focus that has continued now that vaccines are part of our day-to-day operations.”
The Lambeau site’s equity plan included:
Engaging community partners including local libraries and resource centers, law enforcement, school districts, other health systems and organizations serving diverse populations
Addressing equity issues in areas including registration, language, transportation and technological barriers
Working to build vaccine confidence in traditionally underserved groups within our communities
Bellin has continued its equitable vaccination push with community outreach efforts including a mobile vaccination partnership in Brown County and a joint press conference with other health systems to directly address diverse communities, as well as seven-day-a-week walk-in access at Bellin FastCare clinics, shots at hospital discharge and easy appointment scheduling at all Bellin Primary Care clinics.  
“We know that getting shots in arms is the only way to end this pandemic for good,” Woleske said. “Bellin remains committed to vaccinating the communities we serve and promoting equitable vaccination for all.”